Business Apps That Really Work

If you spent more time hanging around the water cooler with your colleagues instead of sitting with your face in a mobile device, you’d probably hear more often about all the great new apps available to improve your life at work. Work apps won’t just make your employer glad… Read More

Motivating Users: Behavioral Psychology in Mobile Design

Mobile apps and responsive web sites that are successful in today’s market have some common User Experience characteristics. They capture users’ attention, engage them quickly, and get them to come back again. BJ Fogg’s Behavior Model can help product managers, designers, software developers, marketers, or anyone, understand how to encourage users to perform the behaviors… Read More

4 Ways to Keep Users Engaged with Your Mobile App

Your company has launched a great new mobile app. Now, how to do you keep users engaged. The mobile app landscape is very competitive with over a million mobile apps vying for users attention. For every Facebook, Snapchat and Disney Creativity Studio there are thousands of mobile apps that lose a… Read More

Pros and Cons of Building a Cross-Platform Mobile App

You’ve decided that your business needs a mobile app. Congratulations. Now one of the crucial questions you must answer is, “Should we build a native or cross-platform app?” If your target audience is split between iOS, Android, and Windows phones, then designing and developing for multiple platforms might make sense.… Read More

Find Out What Your Users Want in a Mobile App Before Building It

Building a killer mobile app is as much about tapping your creativity as it is about having your ear to the ground. It’s why, more and more, IT professionals, developers, and even CIOs are going beyond their cubicles and boardrooms to physically interact with stakeholders. They want to understand… Read More

How To Effectively Manage Remote Teams

by Susanna Lee – Producer, Mobile Applications Last year when CEO of Yahoo! Marissa Mayer made an internal company policy change that banned remote working which affected several hundred of its employees, it sparked a lot of discussions about whether or not this was a good move. Proponents… Read More

7 (More) Reasons a Mobile Optimized Website Is a Must

  If you don’t think a mobile optimized website for your business is a must-have, your compamy might be stuck in the last decade. The Pew Research Center’s Internet & American Life Project reports that, as of January 2014, 90 percent of American adults own cell phones, 58 percent have smartphones, and 63 percent use… Read More

4 Ways to Improve the Odds That Your iOS App Will Succeed

Apple has already sold more than 800 million iOS devices and expects to sell more than 1 billion by 2015. For creators of iPhone and iPad iOS apps, the potential market is enormous. But with more than 1.2 million apps currently available in the app store, the competition for users’ attention is… Read More

Five Tools to Help You Design an iPhone App

The market for iPhone apps is abundant, with over 1.2 million apps available in the app store. But, if your app has a great user experience and becomes popular, like Instragram and Disney Creativity Studio, it can be quite lucrative. While there are plenty of good ideas for new apps,… Read More

How to Prepare Your Mobile App for iOS 8

Apple announced the release of iOS 8 as the biggest thing since the development of the app store itself, and they might not be too far off. iOS 8 was built specifically to create new tools for users as well as for developers. Overall, any feature that is… Read More